Data driven sailing

About This Project

Data to Value sponsored the first UK International Moth open championship event of the year at London’s Queen Mary Sailing Club. The event was hotly contested with a number Americas Cup and Olympic sailors in attendance. As part of the sponsorship package Data to Value provided onsite GPS tracking of every competitor using GPS tracking devices from TracTrac. This enabled live broadcasting of the races over the internet as well as speed, heading and location data for post race analytics using Tableau.


Data to Value’s Managing Director, James Phare, competing in his UK designed Rocket won race 2 – not bad going in a fleet featuring Olympic Gold, Silver and Bronze medallists!  Fingers crossed that he’ll be able to repeat that performance a few times as the season progresses!


Replays of the races:


Full press release:


Post race analytics:



Data Visualisation, Professional Sport, Sensors